Have you ever wondered when businesses first started using promotional gifts to promote themselves? As you review your inventory of branded pens, umbrellas and bags, have you paused to ponder what the first real promotional item was? Now, items featuring your business name and logo are a fundamental part of any solid branding strategy. But … Continue reading What Was the First Promotional Product?
What makes a corporate event stand out? What factors take an event from ‘useful’ to ‘outstanding’? Whether it is an annual staff conference or a continuing professional development training, there factors separate the functional from the fantastic. If you want people to look forward to your next event, you have to get three critical things … Continue reading 3 Tips for a Successful Conference
Do you love your clients? You should! Where would you be without them? Okay, it’s not a roses and candlelight kind of love – at least not usually! But you can still show them some love this St. Valentine’s Day with special promotional gifts that show you care. It’s also a fun time to say … Continue reading Promotional Gifts for Clients You Love
Spring isn’t the wettest season in Ireland, but it is the time of year when people want to get outside despite the rain. Stormy winter weather is hard on umbrellas, but spring is a great time to give your clients and prospects a golf umbrella with your company’s logo as a promotional gift. Why are … Continue reading Promotional Golf Umbrellas for Spring
Does your company have its marketing strategy mapped out for 2017? Probably! But for many businesses, the information is still rolling in. A marketing plan isn’t carved in stone. It needs to be flexible, agile even, to adapt to rapid changes in consumer behaviour. Many industries have a bit of down time at the end … Continue reading Fine Tuning Your Branding Campaign For 2017